Good idea/bad idea to tease the excitement of a new logo, but to not have any true identity for 30 days except displaying design concepts? I guess it's all about drawing interest to the upcoming changes, and will leave room for debate...
Yahoo announced on Wednesday that it's changing its logo... without showing off the actual logo itself.
In an initiative called "30 Days of Change," Yahoo will debut a different version of its famous purple logo across its various websites every day. At the end of the month, the company will settle on an official new look.
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| 08/07/13 Yahoo! logo design |
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